We at Legendary Leadgen (obviously) work in lead generation. One of the most important aspects we go over with our clients and partners is defining what a lead is. For us, if I’m being honest, it’s kind of a hassle. A great deal of our clients have worked with lead

Our best performing campaigns have always been the ones where our role and the role of our partners has been clearly defined, so one of the most important steps in our onboarding process is to define where our role as lead generators ends and where the sales process begins. Lead

In one of my first articles posted here I briefly touched on the most common mistakes people make on LinkedIn and I thought I’d take a moment today to show you the alternative: 3 solid principles to keep in mind when running cold outreach campaigns on LinkedIn. Plan things out

When we shifted our focus towards LinkedIn we brought with us years worth of experience doing cold outreach campaigns, mainly on email, as well as insights into how LinkedIn works as a place where people meet and interact. While we could have predicted some things and expected others, there were

If you’re thinking about starting a marketing outreach campaign on LinkedIn, you’re going to adore our blog section – we live and breathe this stuff! Before we launched this service we thought we knew a lot about cold outreach in general and a LinkedIn-specific campaign in particular, but the last